Kickback on The Croisette: A Juneteenth Celebration
Offering traveling Black leaders and allied learners an opportunity to commemorate and celebrate the holiday.
By LIPPE TAYLOR GROUP
Date and time
Sunday, June 19, 2022 · 6 - 8pm CEST
Location
Le Grand Hôtel Cannes
45 Boulevard de la Croisette 06400 Cannes France
About this event
Lippe Taylor Group's Black ERG, The Inkwell, has partnered with Cannes Lions to offer traveling Black leaders the opportunity to not miss out on the Juneteenth holiday. Join us on the Grand Hotel lawn for lite bites, traditional drinks, music, games, and more as we bring the spirit of the kickback to de la Croisette.
Why Does Juneteenth matter in this space?
Engaging in cultural moments and holidays can be both difficult and intimidating, but consumers are demanding that brands be more humanized and socially conscious. With Juneteenth now declared a federal holiday, global brands that target Black American audiences and business will highlight and market the occasion, be it through internal communications, thought leadership, and products.
While our primary intent is to provide a space for the Black community to honor and celebrate, we invite brand marketers and creative and corporate leaders in to learn and embrace how to thoughtfully approach and acknowledge celebrating Juneteenth.